Even virtual professionals need to market themselves locally. This is essential to the livelihood of a professionals business. There are jobs waiting around every corner. All it takes is the right mind-set, preparation and a clear idea of ‘who’ your target market is.

● Create flyers to distribute to local businesses and colleges. Be very detailed in describing what kind of services you can provide and give them a number they can reach you at easily to ask you any questions.

●Send letters out to area businesses and colleges describing your transcription services.

●Issue a press release to your local newspapers. Some newspapers will print your press release free of charge – be sure to check first before submitting your press release.

●The more local clients you have that are “your” clients the more profit margins you will have. Use this time of marketing your business to become personally acquainted with area businesses. Leave your business card.

●Always have business cards with you wherever you go in your jacket pocket, your purse and your car. Be prepared to hand them out when you meet someone new. Your business may come to mind when they need work done or when they are talking with an acquaintance that could use your type of service.

●If you do a good job for these local businesses you will find them referring you to others; a great way to build up your clientele without any marketing or advertising at all on your part.

●Design and print some brochures describing your business and the services you offer. You’ll be pleasantly surprised with the number of calls you’ll receive as people learn about your business.

●Send letters to new businesses that open in your area. Welcome them and congratulate them on their new business. Then describe your business and the transcription services you provide – offer then a special get acquainted rate good for 30 days. It’s a great way to get new business.

● Join a networking group of other professionals in your area.

●Join the Chamber Of Commerce and attend networking events or mixers to meet other business people who live and work in your town or area.

●Get to know neighboring communities who might need and utilize your services

●Offer your services free for a one-time project as a door prize at one of the community business events or through your local Chamber Of Commerce.

●Offer to advertise